---
title: QR code generator
---

[![Oxford Nanopore Technologies logo](https://nanoporetech.com/nano-assets/ont-logo.svg)](https://nanoporetech.com/)

Internal tool

Internal tool

# QR code generator

Create a branded QR code for a campaign tracking link. Complete the form to get your link for web and/or print. Make sure you test your link before you use it. This tool does not provide any additional reporting or data.

## Request details

Enter the destination and name, then select an optional centre logo.

Destination URL

HTTPS is required. We will change `http://` and `www.` to HTTPS and show you the result.

QR-code name

Used to name the downloaded files and the `qrcode` link parameter.

Centre logo

High error correction and a white surround protect scan reliability.

![Oxford Nanopore Wheel](https://info.nanoporetech.com/hubfs/raw_assets/public/Templates/Custom/Page/assets/qr-code-generator/logos/ont-wheel-black-qr.png)Oxford Nanopore ![Purple London Calling 2027 logo](https://info.nanoporetech.com/hubfs/raw_assets/public/Templates/Custom/Page/assets/qr-code-generator/logos/london-calling-purple-qr.png)London Calling colour ![Black London Calling 2027 logo](https://info.nanoporetech.com/hubfs/raw_assets/public/Templates/Custom/Page/assets/qr-code-generator/logos/london-calling-black-qr.png)London Calling black No logo / third party

## Preview and downloads

Review the destination, then prepare a print or web ZIP pack.

Enter a QR-code name and valid destination URL to see a preview.

**URL changed**

Open and test destination link ↗

Prepare print pack

SVG and PNG, minimum 2048px, for print production.

Prepare web pack

PNG, JPEG, and WebP, minimum 1024px, for digital use.

## Tracking and support

Every QR code link automatically includes a `qrcode` parameter based on the QR-code name you enter.

For example, if you name the QR code “London Calling 2027”, the link will include:

`https://example.com/event?qrcode=london-calling-2027`

Use the `qrcode` value to identify traffic from that QR code in Heap or HubSpot. In this example, look for `qrcode=london-calling-2027`.

If this QR code is part of a marketing campaign, use the campaign link generated in HubSpot as its destination URL. The QR-code generator keeps any existing campaign tracking parameters and adds the `qrcode` parameter.

© 2008 - 2026 Oxford Nanopore Technologies plc. All rights reserved. Registered Office: Gosling Building, Edmund Halley Road, Oxford Science Park, OX4 4DQ, UK | Registered No. 05386273 | VAT No 336942382.

[Privacy Policy](https://nanoporetech.com/about/privacy-policy)